The Growth Strategy HVMN Used to Scale Beyond Their Niche

from Shopify Masters · host Shuang Esther Shan, Shopify

Tune in to learn: The right questions to ask in customer feedback sessions to inform product development and positioning.Building a waiting list of 33K email subscribers before launching their second iteration of Ketone-IQ™.The process behind productizing a technological breakthrough.For more on HVMN and show notes: https://www.shopify.com/blog/hvmn?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

What this episode covers

On this episode of the Shopify Masters podcast, we sat down with Michael Brandt to discuss HVMN’s growth strategy, including perfecting their market positioning, brokering partnerships that pay off, and educating customers through marketing.

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The Growth Strategy HVMN Used to Scale Beyond Their Niche

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This episode is 31 minutes long.

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This episode was published on July 26, 2022.

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