The Halo Effect

Your positioning in your marketplace - how your ideal customers and clients view their relationship with you - has a huge impact on your success. If you have low-level positioning, you're constantly pushing hard to get noticed and get picked. But if you're positioned as an expert, authority, or partner, the right customers and clients are magnetically attracted to you. Hosted on Acast. See acast.com/privacy for more information.

Episode metadata supplied by the publisher feed · Published Jul 6, 2016

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The Halo Effect

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