The Hidden Causes of Attention-Seeking Behaviour

Why do so many sensible school strategies fail, even when staff are trying their best?In this episode, you’ll learn why attention-seeking behaviour is often a misleading label - and why two pupils can show very similar behaviour for completely different reasons.Using the PAIN framework, you’ll discover how to look beneath the surface, identify the hidden drivers behind a child’s behaviour, and choose responses that actually match their needs.You’ll also learn why adult attention can change behaviour in the short term, but won’t solve the problem on its own unless you understand what that attention is doing for the child in the first place.If you work in a school and want a more thoughtful, SEMH-first way to understand behaviour, this episode will help you think more clearly about your students’ needs and how to support them.Important links:Get our FREE SEND Behaviour Handbook: https://beaconschoolsupport.co.uk/send-handbookDownload other FREE behaviour resources for use in school: https://beaconschoolsupport.co.uk/resources.phpSave £250 on National SEMH Conference tickets with Super Early BirdSuper Early Bird tickets for the National SEMH Conference end soon, giving you £250 off each place. Join us in October 2026 for a full day of practical workshops focused on the SEMH, behaviour, SEND and inclusion pressures schools are facing right now. Book your Super Early Bird place here before the offer ends.