EPISODE · May 29, 2026 · 42 MIN
The Hidden Cost of Revenue Drift │ Michael Koory
from Art & Science of Complex Sales · host Membrain
In this episode, Michael Koory, CEO of BlueSalesFly, joins The Art and Science of Complex Sales to explore revenue drift and why so many B2B sales teams lose revenue through weak process, poor qualification, and inconsistent governance.Together, the conversation looks at how sales leaders can improve predictability, qualify deals more effectively, and build a stronger operating system for revenue.In this episode, you’ll learn:Why revenue drift creates hidden losses across the pipelineHow stronger qualification improves forecast accuracyWhy governance matters more in sales than many teams realizeHow a sales operating system supports better executionWhy customer-focused process beats pressure-driven sellingHow GUIDE helps teams build trust and better decisionsListen in to learn how to reduce revenue drift and create a more reliable revenue engine.Learn more about Michael Koory's GUIDE approach here:https://www.bluesalesfly.com/the-guide-selling-system
What this episode covers
In this episode, Michael Koory, CEO of BlueSalesFly, joins The Art and Science of Complex Sales to explore revenue drift and why so many B2B sales teams lose revenue through weak process, poor qualification, and inconsistent governance.Together, the conversation looks at how sales leaders can improve predictability, qualify deals more effectively, and build a stronger operating system for revenue.In this episode, you’ll learn:Why revenue drift creates hidden losses across the pipelineHow stronger qualification improves forecast accuracyWhy governance matters more in sales than many teams realizeHow a sales operating system supports better executionWhy customer-focused process beats pressure-driven sellingHow GUIDE helps teams build trust and better decisionsListen in to learn how to reduce revenue drift and create a more reliable revenue engine.Learn more about Michael Koory's GUIDE approach here:https://www.bluesalesfly.com/the-guide-selling-system
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The Hidden Cost of Revenue Drift │ Michael Koory
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