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The Hidden Economics of Scaling a Supplement Brand (Why Your Numbers Don't Work) episode artwork

EPISODE · Jan 18, 2026 · 34 MIN

The Hidden Economics of Scaling a Supplement Brand (Why Your Numbers Don't Work)

from Supplement Marketing for Scaling DTC Brands · host Bobby Hewitt

"Send me a text" To learn more about the group coaching click here: https://creativethirst.com/group/ In this episode, you'll discover how every metric in your business (CAC, AOV, Repeat Purchase Rate, LTV) is downstream from the four supplement buying forces, exactly which force impacts which metric and how to diagnose what's weak in your funnel, and why operational fixes don't work but psychological fixes do. Stop treating symptoms. Start fixing the psychology that drives your numbers. That's how supplement brands scale profitably. To learn more about the group coaching click here: https://creativethirst.com/group/ Learn more about The Supplement Business Accelerator Group at https://creativethirst.com/group If you're interested in working with me and my team to improve your supplement business. You can learn more at my website https://creativethirst.com Click here to grab your copy of the Health Supplement Ad Swipe Guide. Discover what really works in funnel marketing Need help increasing sales on your own? Click here Stuck at $1 - $5M in revenue? Click Here Case Study on how Creative Thirst added over $200,000 for one supplement brand

Episode metadata supplied by the publisher feed · Published Jan 18, 2026

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"Send me a text" To learn more about the group coaching click here: https://creativethirst.com/group/ In this episode, you'll discover how every metric in your business (CAC, AOV, Repeat Purchase Rate, LTV) is downstream from the four supplement buying forces, exactly which force impacts which metric and how to diagnose what's weak in your funnel, and why operational fixes don't work but psychological fixes do. Stop treating symptoms. Start fixing the psychology that drives your numbers. That...

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The Hidden Economics of Scaling a Supplement Brand (Why Your Numbers Don't Work)

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This episode is 34 minutes long.

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This episode was published on January 18, 2026.

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