The Hidden Price of Running a Business Without Marketing

In this episode of The Thriving Immigrant Podcast, I sit down with Osayi Lasisi, a marketing expert with over 13 years of experience in Big Tech and global agencies. Osayi shares her incredible journey from studying Law to pivoting into marketing and her immigration experience from Nigeria, to U.S, and now Canada. #entrepreneurship #smallbusinesstips #marketing We talk about what it’s like working in both large organizations and smaller teams, and she breaks down practical ways business owners can market effectively without overspending. Osayi also explains how AI is changing the marketing game and gives tips on how you can start leveraging it right now.Whether you’re a startup founder, a growing business owner, or just curious about how immigrants build successful careers abroad, this episode is packed with insights you won’t want to miss.