The Hidden Pulse w/Cissy Guest Heather Lodge

Welcome to the Hidden Pulse with Ciissy On this episode of The Hidden Pulse with Cissy, we welcome Heather Lodge, a revenue growth strategist and healthcare marketing expert who helps health tech companies transform from founder-led sales organizations into scalable, predictable revenue engines. Heather specializes in partnering with Series A health tech companies that have achieved early success but are struggling to scale beyond founder relationships and hustle. She works with CEOs, founders, and growth leaders to build the systems, strategies, and marketing infrastructure needed to support long-term growth, improve pipeline consistency, and demonstrate measurable ROI. With deep expertise in healthcare marketing, sales alignment, and strategic growth, Heather helps organizations navigate common challenges such as standing out in a crowded market, creating messaging that resonates with complex healthcare buying committees, and preparing for future funding rounds. What sets Heather apart is her hands-on approach. Rather than delivering a strategy and walking away, she works alongside leadership teams to implement solutions, optimize processes, and leverage AI-powered tools that increase efficiency without increasing headcount. Her data-driven methodology ensures that every marketing initiative is tied to business outcomes that matter to investors, boards, and stakeholders. During our conversation, Heather shares insights on scaling health tech companies, building sustainable growth frameworks, aligning product, sales, and marketing teams, and using AI strategically to drive meaningful results. If you're a healthcare leader, founder, marketer, or entrepreneur looking to accelerate growth and build a stronger revenue engine, you won't want to miss this conversation. You can reach Heather through LinkedIn - https://www.linkedin.com/in/hslodge/ I am your host, Cissy Mangrum, Co-Founder and Chief RCM and Growth Officer of RevTech Partners and MaximizeRCM Consulting, where we turn your KPIs and the challenges of dental and medical offices into opportunities through technology, knowledge, education, and processes.  Cissy Mangrum: [email protected]