The History and the Essentials of Job Postings (Leading In Color - S4, Ep 45

In this episode, host Sarah Morgan is interviewing Recruitment Marketing expert and LGBTQIA+ advocate, Kat Kibben.    Kat Kibben [they/them] is a keynote speaker, writing expert, and LGBTQIA+ advocate who teaches hiring teams how to write inclusive, unbiased job postings that will get the right person to apply faster.   Before founding Three Ears Media, Kat was a CMO, Technical Copywriter, and Managing Editor for leading companies like Monster, Care.com, and Randstad Worldwide. With 15+ years of recruitment marketing and training experience, Kat knows how to turn talented recruiting teams into talented writers who write for people, not about work.   Today, Kat is frequently featured as an HR and recruiting expert in publications like The New York Times, Chicago Tribune, and Forbes. They've been named to numerous lists, including LinkedIn's Top Voices in Job Search & Careers, and have worked with companies like Twitter, Survey Monkey, and National Instruments.   When not speaking, writing, or training, you'll find Kat traveling the country in their van or spending some much-needed downtime with the dogs that inspired the name Three Ears Media.   In this episode, Kat shares:  The 3 essential elements of a successful job posting The history of institutional bias baked into our job posting tactics The reason why The Great Resignation is more of a marketing problem than a recruiting problem   Connect with Kat through their website, Three Ears Media, where you will find links to their social media, their free downloads, and more info on the work they are doing.