The HockeyStack Playbook Generating $150K+ ARR and 3M LinkedIn Impressions Every Month

Emir Atli is the CRO of HockeyStack. HockeyStack helps marketing and sales teams prioritize the right campaigns, channels, and accounts at the right time to accelerate revenue. We discuss Hockey Stack's evolution, how Emir uses LinkedIn as a growth channel, and the nuances of marketing strategies like Account-Based Marketing (ABM) and influencer marketing. He also shares practical insights on building a following, handling criticism, and celebrating small wins while staying focused on long-term goals and many other topics like:- His Content Strategy and LinkedIn Engagement- Building a Personal Brand and Effective Outreach- Influencer Marketing: Approaches and Best Practices- Navigating Hate and Building Resilience in Marketing- How to Find Your Voice on LinkedInDon’t forget to subscribe to the podcast for more deep-dive conversations with industry leaders. If you enjoyed this episode, leave a review and share it with your network.Connect with Emir:Emir on LinkedIn: https://www.linkedin.com/in/emircatli/Learn more about Hockey Stack: https://hockeystack.com/Podcast: https://open.spotify.com/show/03CXzsZp7wdqIRVDcqPTFHLinkedIn: https://www.linkedin.com/in/finnthormeier/Website: https://www.project33.io/#linkedin #founderledmarketing #linkedinads #linkedinagency #founderbranding #saas #b2bmarketing #demandgeneration #demandgen #content #b2b #revenue #contentmarketing #performancemarketing #videomarketing #personalbranding This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.executivebrand.org