The Hospitality Blueprint: Meet the Designer Behind Some of the World’s Most Iconic Hotels

On this episode of Suite Success, host Katie Cline welcomes Julie Frank, Vice President of Design at Aspen Hospitality Group. Originally from South Africa, Julie started her career as an architect in New York before transitioning into broader hospitality design. Having worked for notable companies and brands such as Rockwell Group, Nobu, W Hotels, Le Meridien, St. Regis, AvroKO, and more, Julie now oversees design and development for Aspen Hospitality. They discuss the skills Julie still draws from her architecture background—like an eye for meticulous detail and a love of process-driven work—while sharing amusing and insightful anecdotes, including the time she had to resign from a job she loved not once, but twice. Julie emphasizes how thoughtful design helps hotel guests feel like the best version of themselves and shares candid insights on managing work-life balance as a solo parent. From creating luxurious, context-rich spaces to exploring emerging trends in hospitality design, Julie’s journey is packed with lessons, inspiration, and actionable advice for anyone in the hotel and hospitality world. Tune in to discover how Julie turns vision into spaces people love and why great design is about more than just aesthetics—it’s about creating moments that matter. Connect with Julie: Julie's LinkedIn Thank you to this week's sponsors! Presented by ⁠⁠Lodgify⁠⁠ Links: Apple Podcasts - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Link⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Spotify - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Link⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Suite Success Website - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Link⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Katie⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠