The Illusion of Social Media Sales: Beyond Reels for Real Revenue

Get a business shout-out on one of our episodes and tell us what you love about the show!Episode 21: Why Reels Don't Make Your More SalesFirst of all, I recently launched a series of emails that will walk you through how to elevate your business and your mood so that you draw in more dream clients! For all of the people on my VIP list get a little nugget sent right to your inbox on how to activate your inner Goddess, set intentional CEO days, and how to take more action when you are in your Doer mode. You can sign up for these emails at this link, and I will see you there!Today, we will be talking about Reels. Reels have been a hot topic for the last two years and are Instagram's answer to TikTok's success. I have noticed a lot more coaches being Reels coaches and getting people to use Reels to find their ideal client.I want to take a step back and challenge the Reels strategy to find your ideal client...Reels are just a glimpse of your life. When someone just stumbles upon your Reel, they won't see the whole picture of who you are and what your business is all about. People get so excited when they post a Reel that goes "viral" and suddenly they have so many new followers! They don't stop to think if those new followers are actually their ideal clients... and then a week or month later, 90% of those new followers unfollow. Let me use dating as a metaphor. When you first start dating someone, everything clicks, you love everything about them, and it seems like life is just perfect. A few months down the road, they maybe bring up a topic that you don't agree on, and that image comes crashing down. Suddenly they aren't the 'perfect person' anymore.People create Reels with the intention of getting more views and more followers, but they don't think about connecting on a soul-to-soul level with their ideal clients. However, Reels is an opportunity to get more people coming to you. What you need to do when you have a viral Reel is make sure you are creating content that makes it 100% clear who you are and how you serve. This is where you will really create that subconscious connection with your audience.Have you ever come across an influencer or a coach on Instagram, and you instantly think, "Wow, I really connect with this person." You binge-watch their content and start clicking on their freebies and maybe even buy their small offer. You get to that point because you made a connection with them! That is exactly what happens to your audience when they see your content. They want to be elevated by your content and your offers, mentally, spiritually, and emotionally.Be sure to find me at any of the links below for more of this content!WebsiteInstagram ProfileNurture your community with FlodeskBoost your connections and sales with email marketing.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showTake my free Business Energetic Archetype assessment to uncover the hidden patterns influencing your business actions and your first step to consistent income with more freedom. Be sure to find me and any of my resources at the links below;Aligned Business Woman Facebook GroupJoin Your 6-Figure Year - a 6-week group coaching mini-mind designed to help you build the exact structure you need to create predictable income without overworking.Check out the Aligned Business Woman shop for all of the tools and resources mentioned in this episode.Ready to Elevate? Make more money with less resistance!Check out some resources I love: Want fresh branding photos? Check out our partner FemForce Photoshoots in your city! Use PROMO CODE  VANESSAANNM137 for special savings.Email Marketing Membership for only $9/month with Liz Wilcox*Disclaimer: Show notes may contain affiliate links....