The Illusory Truth Effect
from Unpopular Politics
What can be said about a phrase? Well if you repeat it enough times, the phrase becomes familiar. That familiarity becomes a part of you and the has a tendency to make you believe that what it is you are hearing is in fact truth. Or is it? Advertisers and marketing agencies have used the effect for decades and politicians have also mastered its use. What the Illusory effect is and how they use it to manipulate you is discussed in this episode. Http://oldglory.com Http://strongcoffeecompany.com Http://aspiredrinks.com Https://shop.harpoonbrewery.com
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