The Impact of Rising Inflation on Businesses and Consumers

Everyone is talking about inflation. In this episode, Lan Ha, Euromonitor's Head of Economy, Finance, and Trade, explains how business and consumers will react in tandem to the surge in inflation. How will consumers modify their spending habits? What can businesses do to adapt to growing production costs and shifting consumer behaviour? Still have questions? Check out the article mentioned in this podcast, "Three Main Risks Facing Businesses in 2022: Omicron, Supply Chain and Inflation."Lots of brands claim to be number one… but can they prove it?At Euromonitor International, we help brands build trust through evidence-based research. Our claim validation service ensures your marketing messages are backed by real data. Stand out in a crowded market. Visit euromonitor.com/claims to learn more.