The Importance Of Finding Your Unique Creative Identity

In this week's episode, we spoke with Co-founder of FOLK Maggie Smart about the importance of developing your creative identity. Lots of people want to start fashion brands, but very few actually manage to stand out from the rest. What makes those fashion brands different? It's hard to believe how easily this topic is overlooked by the industry. You can't believe the level of importance this has when building successful fashion brands.