You Can’t Outwork What You Don’t Know: Why Mentors Matter | Marc Pinto

Send us Fan MailWhat happens when you start a business by doing work you love but eventually realise that you have simply created yourself a job?You work longer.You take on more customers.You become better at the technical work.But the business remains dependent on you.In this episode, Peter Boolkah speaks with entrepreneur and internationally recognised tattoo artist Marc Pinto, founder of Primitive Tattoo, about escaping the trap of trading time for money.Marc explains how mentors helped him move beyond technical ability, build a team, develop a valuable brand and expand into several different businesses.You’ll discover:Why many entrepreneurs accidentally create themselves a jobHow working longer hours can become a route to burnoutWhy you cannot outwork a lack of knowledgeHow technical expertise can create your own professional prisonWhy asking for outside help is a catalyst rather than a weaknessHow the right mentor can compress years of trial and errorWhy Marc actively sought out leaders in every field he enteredHow he responded when trained employees left for competitorsWhy talented people need reasons to remain with your companyHow brand, specialisation and customer experience support premium pricingWhy adding value does not mean becoming cheaperHow customer satisfaction and word of mouth create sustainable growthMarc’s journey begins with a skill.It then becomes a job, a team, a brand and eventually a portfolio of businesses.The crucial transition came when he stopped believing that working harder was the only answer.Because you cannot compensate for everything you do not know by simply working longer.Sometimes the shortest route forward is learning from somebody who has already made the journey.CONNECT WITH PETER BOOLKAHWebsite: https://www.boolkah.comLinkedIn: https://www.linkedin.com/in/boolkahInstagram: https://www.instagram.com/pboolkah/Facebook: https://www.facebook.com/BoolkahX: https://twitter.com/boolkahABOUT PETER BOOLKAHPeter Boolkah is a business coach, author and speaker who has spent more than 20 years helping business owners build stronger, more valuable businesses that do not depend on them for everything.He is the creator of The Hamster Wheel Trap® and author of Your Business Sucks: Build a Business That Works Without Destroying Your Life.Peter works with founders and leadership teams on the issues that ultimately determine whether a business creates freedom or becomes another job: leadership, founder dependency, people, profit, execution, scaling, exit readiness and enterprise value.His approach is direct, practical and built around one simple question:Do you own the business, or does the business own you?Learn more at https://www.boolkah.com