The Importance of Optimizing Around the Right Thing with Arthur Colker

from the no BS podcast · host Mateo Bradford & John Stokinger

We finally got Arthur Colker CEO and Founder of StayFi on our show!A great conversation touching on his entrance into #hospitality and more importantly the evolution to bring actionable value to #propertymanagement companies.What started as a consulting/marketing gig for Heirloom turned into a product a vision to capture the email addresses of all individuals who tap into the wifi in specific #shorttermrentals.Email is the best way to help drive direct books through retargeting email marketing campaigns and StayFi gives managers a leg up on the competition.We also dive into brand focus, recession-proofing your business, the importance of charging for your #marketing costs, and how #data wins all.We really love this episode and it's exciting to see how StayFi has transitioned from a cool tech option that captures emails to a full-blown marketing platform giving property managers the tools to crush! Learn more about your ad choices. Visit megaphone.fm/adchoices

What this episode covers

We finally got Arthur Colker CEO and Founder of StayFi on our show! A great conversation touching on his entrance into #hospitality and more importantly the evolution to bring actionable value to #propertymanagement companies. What started as a consulting/marketing gig for Heirloom turned into a product a vision to capture the email addresses of all individuals who tap into the wifi in specific #shorttermrentals. Email is the best way to help drive direct books through retargeting email marketing campaigns and StayFi gives managers a leg up on the competition. We also dive into brand focus, recession-proofing your business, the importance of charging for your #marketing costs, and how #data wins all. We really love this episode and it's exciting to see how StayFi has transitioned from a cool tech option that captures emails to a full-blown marketing platform giving property managers the tools to crush! Learn more about your ad choices. Visit megaphone.fm/adchoices

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The Importance of Optimizing Around the Right Thing with Arthur Colker

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This episode is 44 minutes long.

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This episode was published on March 9, 2023.

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