The Importance of Tracking Consumer Spending on Education for Businesses

Tracking a country’s consumer spending on education can shed light on the labor force and productivity and gives insight on the spending patterns and priorities of consumers in a country, both of which are important factors to consider for businesses planning expansion. A key trend in consumer education is that when the lowest 10 percent of the population of a country spends significantly on education, that country tends to have a better-trained workforce overall – an attracting factor for foreign investment. Lots of brands claim to be number one… but can they prove it?At Euromonitor International, we help brands build trust through evidence-based research. Our claim validation service ensures your marketing messages are backed by real data. Stand out in a crowded market. Visit euromonitor.com/claims to learn more.