EPISODE · Jun 27, 2024 · 46 MIN
The Influence of Colour Psychology in the Home, Branding and Advertising - with Colour Expert, Marianne Shillingford, Creative Director at Dulux
from BRAND BITES: Where Marketing Meets Creativity · host Ride Shotgun
We're thrilled to be joined by renowned industry colour expert, Marianne Shillingford, Creative Director for Dulux, and UK Founder of the Colour in Design Awards here with us for episode #2 of the Brand Bites podcast... Join us as we unravel the fascinating connection between colour and human psychology, and how it shapes the perception of the home, as well as explore how this can be used by brands to make their product ranges, marketing and advertising – trend-led, distinctive and up to date. 🧠💡 This episode will leave you inspired and equipped to elevate your home and brand's visual storytelling - bursting with colour and brimming with inspiration. In this episode, we'll cover: Marianne’s take on colour psychology The latest colour trends Dulux are seeing for 2024 The emotional impact of different colour palettes in the home, branding and advertising Unveiling the secret behind selecting the perfect hues for your home Enjoyed this episode? Follow us on Spotify NOW to make sure you don’t miss out on our upcoming episodes. About Dulux Dulux is the UK’s leading paint brand, with a wealth of products and services designed to help you find the colours that you’ll love in your home, and give you the expert knowledge you’ll need to achieve great results. Find your colour: https://www.dulux.co.uk/en#tabId=colour-of-the-year-2024 About Ride Shotgun Ready for an agency made different? We’re Ride Shotgun. Big strategic thinking, impactful creative, content production and activation at scale. All in one place. So you can achieve more for your brand than ever before. https://rideshotgun.co.uk/
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The Influence of Colour Psychology in the Home, Branding and Advertising - with Colour Expert, Marianne Shillingford, Creative Director at Dulux
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