The influence of influence, a podcast sponsored by Cision episode artwork

EPISODE · Jun 26, 2024 · 29 MIN

The influence of influence, a podcast sponsored by Cision

from The PR Week · host Steve Barrett, Sarah O'Grady

Everyone has to be an influencer these days. It’s not enough to have a good idea. A good product. To write a good book. To start a company. To be a journalist. You have to be more than that. To cut through the noise, to make an impact, to be noticed, you have to have ‘influence.’ Relevance. You have to know how to be social, to craft social content that people engage with. PRWeek.com Theme music provided by TRIPLE SCOOP MUSIC Jaymes - First One   Follow us: @PRWeekUS Receive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Everyone has to be an influencer these days. It’s not enough to have a good idea. A good product. To write a good book. To start a company. To be a journalist. You have to be more than that. To cut through the noise, to make an impact, to be noticed, you have to have ‘influence.’ Relevance. You have to know how to be social, to craft social content that people engage with.

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The influence of influence, a podcast sponsored by Cision

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This episode was published on June 26, 2024.

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Everyone has to be an influencer these days. It’s not enough to have a good idea. A good product. To write a good book. To start a company. To be a journalist. You have to be more than that. To cut through the noise, to make an impact, to be...

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