The Ins and Outs of Brand Sponsorship with Jenny Fischer

Jenny Fischer, CEO of Ocun North America, is here today for a great chat about running a business in the climbing industry, how sponsorship relationships work between climbers and brands, and her own climbing journey.  You’ll hear about her love for the Cochise Stronghold climbing area in Arizona, her thoughts on being a Boulder local, how she found herself making the switch from medicine to running a climbing brand, and what you should understand if you are interested in becoming a sponsored climber with a brand. Check out Ocun’s line of products here. Follow Jenny on InstagramJoin us over on the First Ascent Patreon. For $5, $7 or $10 a month, you’ll get access to wide ranging bonus content from greats like Mark Hudon, Scott Stevenson and many more. Plus you’ll get a Discord chat, exclusive beta, route info, and more. Check it out here:  https://www.patreon.com/FirstAscentPodcastDo you have a listener question or a topic idea? Let us know at @firstascentpod on Instagram! Jay can be found at @jayknower. Disclaimer: The information expressed in this episode is for entertainment purposes only, and is not intended as, nor should it be interpreted as, informational or instructional.