'The Instagram algorithm change destroyed my business overnight so I turned my hand to AI' - Cecily Motley episode artwork

EPISODE · Dec 3, 2024 · 59 MIN

'The Instagram algorithm change destroyed my business overnight so I turned my hand to AI' - Cecily Motley

from She Did That · host Claudia Green

Cecily Motley Co-founded successful jewellery brand Motley, they took the internet by storm with their decadent art inspired pieces. After raising over £1 million and working with designers all over the world, things took a drastic turn overnight. Facebook and Instagram changed how their Algorithm worked and their cost per sale was leaving them with a negative balance. Now the Founder of Harriett AI, Cecily discusses resilience and how she used her learnings from her first business to create what is set to be groundbreaking when it comes to how businesses look after their staff. Her calm demeanour and steely determination has seen her raise nearly £2 million for her new business all whilst juggling motherhood and an industry heavily male dominated. Cecily is proof that picking yourself up after disappointment can lead to the success and that the ending of a business doesn't determine how successful you were and continue to be.

Cecily Motley Co-founded successful jewellery brand Motley, they took the internet by storm with their decadent art inspired pieces. After raising over £1 million and working with designers all over the world, things took a drastic turn overnight. Facebook and Instagram changed how their Algorithm worked and their cost per sale was leaving them with a negative balance. Now the Founder of Harriett AI, Cecily discusses resilience and how she used her learnings from her first business to create what is set to be groundbreaking when it comes to how businesses look after their staff. Her calm demeanour and steely determination has seen her raise nearly £2 million for her new business all whilst juggling motherhood and an industry heavily male dominated. Cecily is proof that picking yourself up after disappointment can lead to the success and that the ending of a business doesn't determine how successful you were and continue to be.

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'The Instagram algorithm change destroyed my business overnight so I turned my hand to AI' - Cecily Motley

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This episode was published on December 3, 2024.

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Cecily Motley Co-founded successful jewellery brand Motley, they took the internet by storm with their decadent art inspired pieces. After raising over £1 million and working with designers all over the world, things took a drastic turn overnight....

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