EPISODE · Aug 29, 2017 · 28 MIN
The Internal Marketing Factor - Pharmacy Podcast Episode 462
from Marketing Vitals - On the Pulse of Healthcare · host Pharmacy Podcast Network
We often think of marketing our business externally only, not looking inside the pharmacy at our own employees. When in truth, your employees are your biggest asset, and they can be your cheerleader or thorn. Guest Ben Coakley and Nicolle McClure discuss how to create and implement an internal marketing program, ideas for engaging employees and dealing with disgruntled ones, and offering incentives. Learn how a successful internal marketing strategy can translate into a successful external one as well. GRX Marketing Nicolle McClure 2929 Westown Pkwy., Suite 100, West Des Moines, IA 50266 515.440.1270 See omnystudio.com/listener for privacy information. Learn more about your ad choices. Visit megaphone.fm/adchoices
What this episode covers
We often think of marketing our business externally only, not looking inside the pharmacy at our own employees. When in truth, your employees are your biggest asset, and they can be your cheerleader or thorn. Guest Ben Coakley and Nicolle McClure discuss how to create and implement an internal marketing program, ideas for engaging employees and dealing with disgruntled ones, and offering incentives. Learn how a successful internal marketing strategy can translate into a successful external one as well. GRX Marketing Nicolle McClure 2929 Westown Pkwy., Suite 100, West Des Moines, IA 50266 515.440.1270 See omnystudio.com/listener for privacy information. Learn more about your ad choices. Visit megaphone.fm/adchoices
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The Internal Marketing Factor - Pharmacy Podcast Episode 462
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