The Invisible Brand by William Ammerman

https://thebookvoice.com/podcasts/2/audible/98571 to listen full audiobooks. Title: The Invisible Brand Author: William Ammerman Narrator: Jason Culp Format: mp3 Length: 8 hrs and 48 mins Release date: 06-14-19 Ratings: 4 out of 5 stars, 12 ratings Genres: Customer Service Publisher's Summary: The world of marketing is undergoing major change. Sophisticated algorithms can test billions of marketing messages and measure results, and shift the weight of campaigns - all in real time. What’s next? A complete transformation of marketing as we know it, where machines themselves design and implement customized advertising tactics at virtually every point of digital contact.