The Istanbul Insight: What Modern Spas Are Missing - Susie Arnett

In this episode, Susie Arnett, a hospitality leader with deep expertise in wellness, shares insights on the historical and social significance of spas and how modern wellness practices can benefit from these ancient traditions.(00:20) Susie's recent hospitality experience(00:44) The roots of spa in Istanbul(01:16) Ancient Greece bathhouses(02:01) Modern U.S. spa culture(02:43) History of relaxation(03:16) Emergence of "alone time"(03:59) The shift from social to solitary(04:22) Extending guest stays in wellness(04:54) New social spa spaces(05:16) Promoting community in spas(05:37) Encouraging social interactions in spasMore with Susie:From MTV Producer to Leading Wellness Programming: Lessons and Observations for HospitalityDelight Guests Using Apple's "Unboxing" StrategyBetter Than Easy: How Effort Can Make Your Guests Fall Deeper in Love With Your Hospitality A few more resources:If you're new to Hospitality Daily, start here. You can send me a message here with questions, comments, or guest suggestionsIf you want to get my summary and actionable insights from each episode delivered to your inbox each day, subscribe here for free.Follow Hospitality Daily and join the conversation on YouTube, LinkedIn, and Instagram.If you want to advertise on Hospitality Daily, here are the ways we can work together.If you found this episode interesting or helpful, send it to someone on your team so you can turn the ideas into action and benefit your business and the people you serve!Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands