The Journey to the Big Ten: Jordan Menard's Story episode artwork

EPISODE · Jul 3, 2026 · 17 MIN

The Journey to the Big Ten: Jordan Menard's Story

from Athlete Insights · host Yash Padhye

What does it take to build a career in college athletics and eventually work for the Big Ten Conference?In this episode of the Athlete Insights Podcast, I sit down with Jordan Menard, Assistant Director of Digital & Social Media for the Big Ten Conference, to discuss her incredible journey through the sports industry.Jordan shares how she got her start in the Sport Management program and Athletics Communications Department at Central Michigan University, gained valuable experience as an Athletics Communications Graduate Assistant at the University of Indianapolis, worked at the NCAA, and ultimately landed her current role helping lead the Big Ten's digital and social media strategy.Whether you're a sport management student, aspiring athletic communications professional, or someone looking to break into the sports industry, this conversation is packed with practical advice and behind-the-scenes insights.In this episode, we discuss: - Jordan's journey from Central Michigan to the Big Ten - What it's like managing digital and social media for one of the nation's premier conferences - How internships and graduate assistantships can accelerate your career - Her experience working at the NCAA - Tips for landing your first job in college athletics - Advice for students pursuing careers in sport management, communications, and digital mediaIf you enjoyed this episode, be sure to Like, Subscribe, and Share with someone interested in working in sports! Athlete Insights Podcast brings you conversations with coaches, athletes, and sports industry professionals to help you learn from the people shaping the future of sports.

Episode metadata supplied by the publisher feed · Published Jul 3, 2026

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