The Just Pop In Twins: Success, Sacrifice & What Matters Most

Carly Swift and Mandy Selke — known as the Just Pop In Twins — have spent more than two decades building their popcorn business into a beloved Indianapolis brand.Their gourmet popcorn has been enjoyed by hundreds of thousands of people — from local families to travelers passing through the Indianapolis airport, as well as major brands and national events.But behind the success is a much deeper story.In this episode of Badassery Life, Mandy and Carly open up about the realities of building a business for more than 20 years — the risks they took, the pressure that comes with entrepreneurship, and the moments when the business began to take a toll on their personal lives, their families and even their friendship.At one point, they paused and asked a difficult question: What matters most?This conversation is raw, vulnerable and incredibly honest — a reminder that success isn’t just about what you build, but about protecting the relationships and life that matter most along the way.We talk about:• The bravery it takes to start something from nothing• The emotional weight of running a business for more than two decades• When success starts to strain the people you love most• The power of stepping back, reflecting and redefining what comes nextAt their core, Mandy and Carly see themselves as connectors and creators of joy — people rooted in hospitality, community and taking risks.www.justpopinpopcorn.com