The Key Systems for Academy Success - Ian Lieberman & Mike Tousignant (EP50)

What does it take to build a martial arts academy that thrives for decades—not just a few years? In this episode of the Black Belt Business Podcast, Easton leaders Eliot Marshall, Mike Tousignant, and Ian Lieberman share the biggest lessons from over 25 years of running successful martial arts schools. From the power of fundamentals programs to the role of core values, and from aligning staff to ensuring product quality on the mats, they break down what truly sustains growth. Whether you're just starting your academy or scaling past 500 members, this conversation is a roadmap for creating a school culture, business structure, and training environment that lasts. Watch or listen to the full podcast on our blog: https://www.easton.online/blog/ Visit https://www.easton.online to sign up for our mailing list!