EPISODE · Dec 28, 2025 · 32 MIN
The Key to B2B Sales Mastery: Precision Over Volume
from A SEAT at THE TABLE: Helping business leaders grow their influence · host Jane Singer with Margo White
Winning sales isn’t as easy as it used to be - especially in a challenging economic environment with a never ending stream of new competitors coming onto the scene.It’s no longer enough to have a standout product, a great team or even massive funding (although it doesn’t hurt). Now, anyone in B2B sales needs a lot more in their toolkit in order to succeed. Meet Margo White, a dynamic strategist and author with over 22 years of experience transforming how traditional industries sell, communicate, and evolve. In this episode of A Seat at The Table she’ll tell us:Why precision beats volume - and how to build a system that turns chaos into actionable data.Understanding the deal psychology that is foundational to winning corporate contracts.How identity is what motivates people to buy - not logic or even emotion.This episode is part of our new Sales Power series, where you’ll learn the power moves that separate sales leaders from everyone else.I can’t wait to sit down with Margo and find out how to fire up my sales game!USEFUL LINKS:"Survivors, Inventors" - Book Description and Free Download of the first 50 Pages >> https://prospectingbroker.com/survivors-inventors-book/ "Survivors, Inventors" Hardcover on Amazon >> https://www.amazon.com/dp/B0FSZ65F7MMargo on Instagram >> @prospectingbroker (https://www.instagram.com/prospectingbroker/)SEND US A MESSAGEVisit A Seat at The Table's website at https://seat.fm
Embed this episode
What this episode covers
Winning sales isn’t as easy as it used to be - especially in a challenging economic environment with a never ending stream of new competitors coming onto the scene. It’s no longer enough to have a standout product, a great team or even massive funding (although it doesn’t hurt). Now, anyone in B2B sales needs a lot more in their toolkit in order to succeed. Meet Margo White, a dynamic strategist and author with over 22 years of experience transforming how traditional ind...
Ready to play
The Key to B2B Sales Mastery: Precision Over Volume
No transcript for this episode yet
Similar Episodes
No similar episodes found.
Similar Podcasts
No similar podcasts found.