EPISODE · Jul 8, 2021 · 32 MIN
The Key to Building a Global Brand While Remaining Customer Centric | Patrick Stal, VP of Marketing at N26
from Market Like a Fintech · host Araminta Robertson | Fintech Marketing Hub
Today I’m interviewing Patrick Stal, global VP of marketing at N26. Patrick was previously a member of Uber’s EMEA leadership team, and has a decade of experience working with brands like TomTom, Asics, Gucci and Abercrombie & Fitch.N26 is a global mobile bank, based out of Berlin and active in 25 markets. They have over 7 million customers and was recently voted as the best bank in the world. They recently raised $30 million at a $3.6 billion dollar valuation.In this episode, Patrick and I chat about his learnings working for big grands, how to localise your product and marketing and why N26 decided to focus on partnerships as a growth method.Patrick's LinkedIn: https://www.linkedin.com/in/patrickstal/N26's website: https://n26.com/This episode is brought to you by VC Innovations. VC Innovations is a full-stack marketing services agency dedicated to innovation industries with a special focus on Fintech. They work with businesses across 3 key areas of marketing infrastructure, demand generation campaigns and event properties including the must-attend Fintech Talents Festival. Check out www.vcinnovations.co.uk to find out more.
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In this episode, Patrick and I chat about his learnings working for big grands, how to localise your product and marketing and why N26 decided to focus on partnerships as a growth method.
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The Key to Building a Global Brand While Remaining Customer Centric | Patrick Stal, VP of Marketing at N26
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