The Key to Client Retention Happens Before the First Session with Daniel Sorochkin, Founder and CEO of TakeOne episode artwork

EPISODE · Jul 8, 2025 · 21 MIN

The Key to Client Retention Happens Before the First Session with Daniel Sorochkin, Founder and CEO of TakeOne

from Expanding Access · host Behavioral Health Tech

Thanks for tuning into the expanding access podcast. Ready to take your knowledge, network, and experience to the next level? Then join us at the BHT Conference in San Diego on November 11-13. Join thought leaders, practitioners, policymakers, and payers focused on expanding access and improving outcomes in mental health, behavioral health, substance abuse, and IDD. Save $100 on your registration ⁠here ⁠by using your podcast promo code “Podcast100” Video introductions are a powerful tool to enhance the therapeutic alliance even before therapy begins.  In this episode, Daniel Sorochkin, Founder and CEO of TakeOne, explores the challenges therapy platforms face, such as poor therapist-client matches, high dropout rates, and awkward first sessions. He explains how traditional therapist profiles often fall short, lacking the depth needed to build trust and connection. Daniel makes the case for therapist introduction videos as a powerful tool to improve retention and engagement, while also acknowledging the barriers to adoption like cost, complexity, and therapist hesitance. TakeOne solves these issues with an automated, scalable video solution, and Daniel emphasizes that despite advances in AI, genuine human connection remains central to effective therapy. Tune in and learn how incorporating personalized video content transforms client-therapist interactions, reducing no-shows and dramatically improving client satisfaction and retention! Resources: Connect with and follow Daniel Sorochkin on LinkedIn. Follow TakeOne on LinkedIn and explore their website.

Thanks for tuning into the expanding access podcast. Ready to take your knowledge, network, and experience to the next level? Then join us at the BHT Conference in San Diego on November 11-13. Join thought leaders, practitioners, policymakers, and payers focused on expanding access and improving outcomes in mental health, behavioral health, substance abuse, and IDD. Save $100 on your registration ⁠here ⁠by using your podcast promo code “Podcast100” Video introductions are a powerful tool to enhance the therapeutic alliance even before therapy begins.  In this episode, Daniel Sorochkin, Founder and CEO of TakeOne, explores the challenges therapy platforms face, such as poor therapist-client matches, high dropout rates, and awkward first sessions. He explains how traditional therapist profiles often fall short, lacking the depth needed to build trust and connection. Daniel makes the case for therapist introduction videos as a powerful tool to improve retention and engagement, while also acknowledging the barriers to adoption like cost, complexity, and therapist hesitance. TakeOne solves these issues with an automated, scalable video solution, and Daniel emphasizes that despite advances in AI, genuine human connection remains central to effective therapy. Tune in and learn how incorporating personalized video content transforms client-therapist interactions, reducing no-shows and dramatically improving client satisfaction and retention! Resources: Connect with and follow Daniel Sorochkin on LinkedIn. Follow TakeOne on LinkedIn and explore their website.

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The Key to Client Retention Happens Before the First Session with Daniel Sorochkin, Founder and CEO of TakeOne

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This episode was published on July 8, 2025.

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Thanks for tuning into the expanding access podcast. Ready to take your knowledge, network, and experience to the next level? Then join us at the BHT Conference in San Diego on November 11-13. Join thought leaders, practitioners, policymakers, and...

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