The Key to Every Great Design Firm is A Strategic Plan, A Conversation with Erica Olson from OnStrategy

On this episode of The Zweig Letter podcast, we speak with Erica Olsen. She’s the COOand co-founder of OnStrategy, where they combine hands-on services withcustomized software to design great strategies and automate the process formanaging execution. Erica has dedicated the last 20 years to growing OnStrategywith one goal in mind—helping organizations from around the globe create andexecute their strategic vision.We discussed how OnStrategy has differentiated itself by being experts in thepractice of strategy and strategic execution for mid-sized organizations. Sheexplains how organizations can be intentional with the core elements ofbuilding strategy to create organizational sustainability. All this and much more on this episode of The Zweig Letter Podcast. In this Episode:How OnStrategy helps mid-sized companies build strategic growth roadmaps and manage strategic performance.   The common understanding that leaders can only lead an organization if they have direction. The volatility challenge of the AEC Industry trying to balance being opportunistic and intentional.      The difference between strategic planning and project management.    Tips on how to build strategy and strategic planning in the design industry.    How strategic planning can help streamline processes in the AEC workforce for younger generations.      How the OnStrategy tool enables their clients to manage monthly and quarterly strategic execution cycles.      How to execute strategy with Objectives and Key Results (OKRs).The future of Zweig Group and OnStrategy relationship.      Get in Touchwith Erica Olsen:Website: https://onstrategyhq.com/LinkedIn: https://www.linkedin.com/in/ericajolsen/Email:[email protected] your FREE Subscription to the Zweig Letter Newsletter