EPISODE · Sep 14, 2026 · 34 MIN
The Key to Making Money on Instagram (Part 1)
from Strut It: Bold Visibility through Instagram Marketing · host Elizabeth Marberry
Send us Fan MailI want to talk about something that I think is one of the most misunderstood parts of Instagram marketing for small business owners. People come to me all the time saying: I am posting, I have a great offer, I know my audience, so why is Instagram not making me any money? And what I have found, after coaching hundreds of business owners, is that the answer is almost never what they expect. It is not a better hook. It is not more reels. It is not a new trending audio. It is almost always one of two things: either they do not have a clear path for people to take from their content to their offer, or they have the path but they are not showing people how to walk it. Today I am kicking off a two-part series on the key to actually making money on Instagram. Not just growing followers, not just getting views, but turning your content into consistent revenue.WHAT YOU'LL LEARN IN THIS EPISODEWHAT YOU'LL LEARN IN THIS EPISODE03:22 Why most business owners are missing a clear path from their content to their offer and what that costs them in revenue every single month07:45 What a customer journey actually is and how to map yours from total stranger to paying client13:10 The three types of content every Instagram account needs and why most people are only creating one of them19:38 How to use DM automation to turn your most popular content into an always-on lead generation system25:14 Why your call to action matters more than your hook and the most common CTA mistakes Elizabeth sees29:52 The Instagram profile audit: the five things your profile must do before any content will convert36:07 Your homework: map your own customer journey from first touch to paid offer in five stepsLINKS MENTIONEDHot Reels: My 12-month Instagram content lab. DM me the word HOT on Instagram @elizabethmarberryApply for a Complimentary Instagram Breakthrough SessionFree DM Automation Guide + 1 Month of ManyChat Free DM me the word LEADS on Instagram @elizabethmarberryFree Monetize Your IG GuideWORK WITH ELIZABETH MARBERRYApply for your FREE Instagram Breakthrough Session with ElizabethFree guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on InstagramFollow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.
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Send us Fan Mail I want to talk about something that I think is one of the most misunderstood parts of Instagram marketing for small business owners. People come to me all the time saying: I am posting, I have a great offer, I know my audience, so why is Instagram not making me any money? And what I have found, after coaching hundreds of business owners, is that the answer is almost never what they expect. It is not a better hook. It is not more reels. It is not a new trending audio. It is al...
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The Key to Making Money on Instagram (Part 1)
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