The Keys to High Enrollment with Elijah Desmond

Text 'bulletproof' to 345345 to stay in the know about our upcoming book release and the Bulletproof Summit on October 12-13th 2018 in Atlanta!   Bulletproof Dental Practice Podcast Episode 76 Hosts: Dr. Peter Boulden & Dr. Craig Spodak Guest: Elijah Desmond, Driven Dental Marketing & Smiles At Sea   Watch full video of the interview by clicking here!   Key Takeaways: The next Smiles At Sea cruise is in September, then there's another in March. Changing someone's smile will often change their whole life. Focus on life-changing moments. Finances are the #1 impediment to enrollment. Team mindset is #2, #3 is contact rate. Your team can develop mindsets about certain types of people that lead to not giving 100% for every patient every time. Go into treatment presentation with he mindset that EVERYONE offers opportunity. Offer multiple financing options so the highest number of patients can accept treatment. CareCredit is the go-to. Marketing is useless if your contact rate is low. Potential patients want information NOW. Consumers expect convenience for EVERYTHING. If you treat people with empathy they'll think you're the best dentist ever. Personal referrals are everything. Social media is for engagement. It's the modern-day word of mouth, on steroids. The number of reviews – and the frequency – are both important. Dentists should not be spending all their time doing consults. Offer a minimum of 2 implant options.   References: Every Day a Friday by Joel Osteen Lead Owl Bulletproof Summit 2018 Proceed Finance   Tweetables: Treat everyone with empathy. – Dr. Peter Boulden Every dental professional should be an educator. – Dr. Craig Spodak Change someone's life and they'll be a walking billboard for you. – Elijah Desmond