EPISODE · Jun 17, 2025 · 26 MIN
The Kids Are Alright: How to Inherit Fandoms & Win Over A Generation
from SPORT BEACH 2025 · host Stagwell
From rawhide balls to VR pitches, soccer/futbol has continually evolved over more than 2,000 years, but today’s transformation is being driven by more than just gameplay. Hear sports disruptor Overtime, innovative media tech company Channel Factory, and social platform giant SNAP for a deep dive into how emerging leagues are using tech and social media to redefine fan engagement. Speakers include Luiz Barros, Global CMO, Channel Factory; Jessica Henrichs, CEO, Colle McVoy; Dan Porter, CEO, Overtime; Anmol Malhotra Head of Sports Partnerships, Snap Inc. #sportbeach2025 #stagwellatcannes #sportbeach #canneslions #snapchat #channelfactory
What this episode covers
From rawhide balls to VR pitches, soccer/futbol has continually evolved over more than 2,000 years, but today’s transformation is being driven by more than just gameplay. Hear sports disruptor Overtime, innovative media tech company Channel Factory, and social platform giant SNAP for a deep dive into how emerging leagues are using tech and social media to redefine fan engagement.Speakers include Luiz Barros, Global CMO, Channel Factory; Jessica Henrichs, CEO, Colle McVoy; Dan Porter, CEO, Overtime; Anmol MalhotraHead of Sports Partnerships, Snap Inc.#sportbeach2025 #stagwellatcannes #sportbeach #canneslions #snapchat #channelfactory
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The Kids Are Alright: How to Inherit Fandoms & Win Over A Generation
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