The Kindbody Story: E4, Fertility Care, Meet Sales Targets

Kindbody implements quotas requiring doctors to perform more lucrative procedures, internal company documents show. In Episode 4 of IVF Disrupted: The Kindbody Story, patients report being pushed toward expensive IVF cycles and questionable add-ons. Bloomberg’s Jackie Davalos investigates how financial pressure drove medical decisions at the struggling fertility chain—including one woman's painful and seemingly unnecessary procedure that would leave her questioning everything. Read more: IVF Disrupted: The Kindbody StorySee omnystudio.com/listener for privacy information.