EPISODE · May 4, 2021 · 31 MIN
The "Knock It Off" Tee Shirt and Documentary, with Asher Schofield and Mike Bell
from Bartholomewtown · host Bill Bartholomew / Asher Shoefield / Mike Day
Send us Fan MailShortly after then-Rhode Island Governor Gina Raimondo used the phrase "knock it off" to encourage people who weren't taking the pandemic seriously to do so, Frog & Toad proprietor Asher Schofield created a tee shirt utilizing the phrase, and launched a memorable campaign behind it (complete with Schofield delivering shirts via bike, using a megaphone). Documentary filmmaker Mike Bell seized the historic moment to create a film around the phenomenon. Bill Bartholomew welcomes Schofield and Bell to BTOWN for a discussion on the shirt, the doc and the campaigns broad reach and legacy. Support the showFollow Bill on Instagram and YouTube
What this episode covers
Send us Fan Mail Shortly after then-Rhode Island Governor Gina Raimondo used the phrase "knock it off" to encourage people who weren't taking the pandemic seriously to do so, Frog & Toad proprietor Asher Schofield created a tee shirt utilizing the phrase, and launched a memorable campaign behind it (complete with Schofield delivering shirts via bike, using a megaphone). Documentary filmmaker Mike Bell seized the historic moment to create a film around the phenomenon. Bil...
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The "Knock It Off" Tee Shirt and Documentary, with Asher Schofield and Mike Bell
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