The Knowledge Driven Path to Green Innovation
from Research for Real
This podcast discusses a recent research article that explores the mechanisms behind green innovation within the Pakistani manufacturing sector using knowledge-based dynamic capabilities theory. The authors examine how green knowledge sharing fosters eco-friendly advancements by enhancing a firm's innovation capability and its capacity for knowledge creation. A significant finding reveals that while internal knowledge processes drive sustainability, customer involvement unexpectedly weakens the link between knowledge sharing and the development of new capabilities. The study employs a multimethod design, combining moderated-mediation analysis with necessary condition analysis to identify the essential factors for environmental progress. Ultimately, the source provides strategic guidance for managers on balancing internal expertise with external input to meet escalating environmental regulations. Full article available at: https://onlinelibrary.wiley.com/share/author/AQBI3SHRRQGQZQQKVFNH?target=10.1002/bse.70721
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