The launch of Taylor Made golf clubs

The inventor of the Taylor Made driver was struggling to get his innovation in the hands of golf pros. Nearly broke, Eddie Langert packed 16 prototype clubs into his station wagon and headed to Florida in search of a willing customer. He found an unlikely proponent in Evel Knievel, whose hustle and temperament backfired. Out-of-control betting, a short tantrum on the greens, and some fisticuffs left Knievel compelled to make a celebrity appearance at Taylor Made's makeshift trade show at a hotel bar. Eddie credits his longtime friend with the success of the "Metal Woods" launch. Eddie Langert passed a few months after recording this interview. We are grateful and honored to share his inspiring story with you.Created by Lathan McKay, Mike Patterson, Heather Foster, MoatsArt Graphics, Primary Color Sound, and Joe P.Grab merch at www.EKExperience.com