The Leader Who Made Themselves Unnecessary with Sarah Ogden

Sarah Ogden, Chief Client Officer Europe at Zeno Group, joins Tony Garner to share 25 years of agency leadership insights for this episode of PR in the Real World. They cover what makes teams thrive, why AI threatens junior PR roles, the behavioural science underpinning great communications, and Zeno's Clarity 2030 research — revealing that 72% of comms leaders expect greater influence by 2030, but only 29% feel ready. Essential listening for PR professionals navigating a rapidly changing industry.Links and ReferencesZeno Clarity 2030 - https://clarity2030.zenogroup.com/ Hosted on Acast. See acast.com/privacy for more information.