The Lie That's Costing You Customers on Social Media

How many times have we brushed off a question on social with: “That’s just a support issue”?It sounds harmless. But in this episode, I’m breaking down why that mindset is quietly costing your brand real revenue—and how a simple shift in how you label social conversations can make or break trust (and conversion).Inside, I share a surprising client case study and one of the biggest insights from our upcoming State of Social Care Report.Mentioned in This Episode:State of Social Care Report 2026Free 30-min strategy consultLeave a review if this hit homeDive into the blog here