The Lie That's Costing You Customers on Social Media episode artwork

EPISODE · Jan 13, 2026 · 11 MIN

The Lie That's Costing You Customers on Social Media

from Social Media CX Podcast

How many times have we brushed off a question on social with: “That’s just a support issue”?It sounds harmless. But in this episode, I’m breaking down why that mindset is quietly costing your brand real revenue—and how a simple shift in how you label social conversations can make or break trust (and conversion).Inside, I share a surprising client case study and one of the biggest insights from our upcoming State of Social Care Report.Mentioned in This Episode:State of Social Care Report 2026Free 30-min strategy consultLeave a review if this hit homeDive into the blog here

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The Lie That's Costing You Customers on Social Media

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Frequently Asked Questions

How long is this episode of Social Media CX Podcast?

This episode is 11 minutes long.

When was this Social Media CX Podcast episode published?

This episode was published on January 13, 2026.

What is this episode about?

How many times have we brushed off a question on social with: “That’s just a support issue”?It sounds harmless. But in this episode, I’m breaking down why that mindset is quietly costing your brand real revenue—and how a simple shift in how you...

Is there a transcript available for this episode?

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