The Limitless CMO: AI, Credibility & What's Really Killing Your Marketing Strategy with Lisa Cole episode artwork

EPISODE · May 14, 2026 · 37 MIN

The Limitless CMO: AI, Credibility & What's Really Killing Your Marketing Strategy with Lisa Cole

from The Brandinc PR Podcast · host Brandi Sims

AI didn't just change marketing — it changed the rules of credibility. And most brands? Still playing by the old ones. 👀This week on the Brandinc PR Podcast, host Brandi Sims sits down with Lisa Cole — Chief Marketing, Product & AI Officer at 2X, four-time CMO, the only two-time recipient of Forrester's prestigious Return on Integration Award, and author of The Limitless CMO: Transform Marketing From Order-Taking to Market-Making in the Age of AI.In this episode, we get into:🎯 Why AI has completely rewritten the rules of credible communication 📣 How to use AI without losing your brand's voice — or your audience's trust 📰 What the rise of AI in newsrooms means for how you pitch media RIGHT NOW 💡 The difference between order-taking and market-making — and how to get on the right side of it 🔧 Why your operating model (not your budget) is what's actually holding you back ⚡ What's coming in AI + communications that most CMOs aren't ready forWhether you're a PR pro, agency owner, or brand builder trying to stay relevant in the age of AI — this one is your cheat code.🎧 Tune in, take notes, and send this to someone on your team who needs to hear it.✨ Connect with Lisa Cole: lisacole.ai | LinkedIn @LisaCole 📖 Grab The Limitless CMO on Amazon 🔗 Follow Brandinc PR: brandincpr.com | @brandincprRESOURCES + LINKSBook Your PR Power Hour Session — If you're ready to cut through the noise and get a clear, strategic PR plan tailored to your brand, this 1:1 intensive session is the fastest way to work with Brandi. Start Here. LIMITED TIME: Pitch Kit — $27 (Valued at $497) Get the exact tools, templates, and frameworks you need to position your brand for media opportunities and stand out in a crowded landscape here. Get Brandi’s AI-Powered Tool For Pitching Media ⁠Right Here⁠. Use code BIPR to get $50 off your first month! Revamp Your Business Foundation with our exact automation tool that streamlines communications from prospects to media bookings in minutes. ⁠Start For Free⁠.⁠Sign Up for Our Free Weekly Newsletter⁠ and get bi-weekly insights on brand strategy, PR trends, and business growth.Drop us a review and we’ll send you our 5 Things You Must Have to Be A Media Magnet FREE (Value $297).

AI didn't just change marketing — it changed the rules of credibility. And most brands? Still playing by the old ones. 👀This week on the Brandinc PR Podcast, host Brandi Sims sits down with Lisa Cole — Chief Marketing, Product & AI Officer at 2X, four-time CMO, the only two-time recipient of Forrester's prestigious Return on Integration Award, and author of The Limitless CMO: Transform Marketing From Order-Taking to Market-Making in the Age of AI.In this episode, we get into:🎯 Why AI has completely rewritten the rules of credible communication 📣 How to use AI without losing your brand's voice — or your audience's trust 📰 What the rise of AI in newsrooms means for how you pitch media RIGHT NOW 💡 The difference between order-taking and market-making — and how to get on the right side of it 🔧 Why your operating model (not your budget) is what's actually holding you back ⚡ What's coming in AI + communications that most CMOs aren't ready forWhether you're a PR pro, agency owner, or brand builder trying to stay relevant in the age of AI — this one is your cheat code.🎧 Tune in, take notes, and send this to someone on your team who needs to hear it.✨ Connect with Lisa Cole: lisacole.ai | LinkedIn @LisaCole 📖 Grab The Limitless CMO on Amazon 🔗 Follow Brandinc PR: brandincpr.com | @brandincprRESOURCES + LINKSBook Your PR Power Hour Session — If you're ready to cut through the noise and get a clear, strategic PR plan tailored to your brand, this 1:1 intensive session is the fastest way to work with Brandi. Start Here. LIMITED TIME: Pitch Kit — $27 (Valued at $497) Get the exact tools, templates, and frameworks you need to position your brand for media opportunities and stand out in a crowded landscape here. Get Brandi’s AI-Powered Tool For Pitching Media ⁠Right Here⁠. Use code BIPR to get $50 off your first month! Revamp Your Business Foundation with our exact automation tool that streamlines communications from prospects to media bookings in minutes. ⁠Start For Free⁠.⁠Sign Up for Our Free Weekly Newsletter⁠ and get bi-weekly insights on brand strategy, PR trends, and business growth.Drop us a review and we’ll send you our 5 Things You Must Have to Be A Media Magnet FREE (Value $297).

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The Limitless CMO: AI, Credibility & What's Really Killing Your Marketing Strategy with Lisa Cole

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This episode was published on May 14, 2026.

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AI didn't just change marketing — it changed the rules of credibility. And most brands? Still playing by the old ones. 👀This week on the Brandinc PR Podcast, host Brandi Sims sits down with Lisa Cole — Chief Marketing, Product & AI Officer at 2X,...

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