The link between purpose and joy with Ammar Charani (France)

After a near-death experience followed by an eleven-year deep dive into the purpose of life and the why of existence, Ammar Charani has been sharing a transformational framework based on his book “Purposehood: Transform Your Life, Transform the World”. As an engineer and a Harvard Business School alumnus, having founded over 30 companies throughout his career, Ammar is also a founding member of the YPO Change Makers Club and eleven chapters spanning four continents. In this episode, we spoke about key concepts from his book such as the 5 extensions of being, why purpose needs to be selfish and altruistic and the importance of Return on Lifetime.