The Local Image Library Every Radio Station Should Be Building

When breaking news happens in your community, do you already have the photo you need—or does someone start scrambling through Google, Facebook, stock photography and AI-generated images looking for something that will work?Radio stations have an incredible opportunity to build their own libraries of authentic local images. Your staff is already driving past courthouses, schools, police and fire stations, landmarks, businesses, stadiums and community events every day. The problem has never really been taking the pictures. It’s everything that has to happen afterward to get those pictures off someone’s phone and onto the station website.In this episode, we talk about why every radio station should be steadily building a local image library before those photos are needed. We also look at how those images can make local news coverage faster, eliminate many copyright concerns, and eventually create a valuable visual archive of the community your station serves.Then, I’ll show you CaptureRelay, an app we built specifically to remove the friction between taking a picture and getting it into WordPress. I’ll walk through the CaptureRelay WordPress plugin, connect a mobile device, take and title a photo, and show you how quickly it arrives properly optimized in the website’s Media Library.CaptureRelay works with WordPress websites whether you're a Skyrocket Radio affiliate or not.Get CaptureRelay:https://capturerelay.appMore notes and information from this episode:https://www.skyrocketradio.com/231Looking for a modern website platform built specifically for radio stations?https://www.skyrocketradio.com