The Long Haul EP18 Why Most Small Carriers Fail at Marketing – And What Kara Brown Says to Do Instead

This week on The Long Haul, Adam sits down with Kara Brown—supply chain marketing powerhouse, author of The Revenue Engine, and CEO of LeadCoverage—to expose why most small carriers are wasting time and money trying to get noticed. Kara breaks down the exact mistakes holding carriers back, the marketing myths that need to die, and the three-step framework she’s used to help logistics companies scale to 7+ figures. If you think marketing is just for brokers and big fleets, this episode will flip that mindset on its head. Whether you’re running one truck or building a team, this conversation will help you turn attention into revenue—without “random acts of marketing.” Learn more about your ad choices. Visit megaphone.fm/adchoices