The Long Haul | From Legacy to Leadership – Kristy Knichel on Breaking Barriers and Building Real Broker-Carrier Partnerships episode artwork

EPISODE · Oct 23, 2025 · 47 MIN

The Long Haul | From Legacy to Leadership – Kristy Knichel on Breaking Barriers and Building Real Broker-Carrier Partnerships

from FreightCasts · host FreightWaves

In this episode of The Long Haul, Adam sits down with Kristy Knichel, CEO of Knichel Logistics, to talk about what it really takes to build long-term broker-carrier relationships — especially in a market where trust is at an all-time low. Kristy shares what she’s learned leading a woman-owned, family-founded brokerage, how she sees small carriers finding success, and what brokers are actually looking for when they talk about “partnership.” We dive into legacy, leadership, accountability, and how to survive when the market turns against you. This one’s all about the real relationship work behind the freight. ⁠Follow The Long Haul Podcast⁠ ⁠Other FreightWaves Shows⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

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The Long Haul | From Legacy to Leadership – Kristy Knichel on Breaking Barriers and Building Real Broker-Carrier Partnerships

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