EPISODE · Aug 1, 2024 · 44 MIN
The Looming Question Of Cookie Consent
from The Big Story
What will Chrome's third-party consent look like? We offer our best guess based on existing information (which is thin). Plus, we spotlight the controversy around ID bridging. The tactic supplies IDs for cookieless inventory through a spectrum of approaches, and not all of them are buyer approved.
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The Looming Question Of Cookie Consent
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