EPISODE · Feb 6, 2024 · 43 MIN
The Many Benefits of Inclusive Marketing with Sonia Thompson
from Talking Too Loud with Chris Savage
Sonia Thompson, marketing strategist and host of the Inclusion & Marketing podcast, is talking too loud about a trend that is sweeping women’s elite sports: ditching white shorts. Savage is talking too loud about Wistia’s Austin offsite, a company-wide competition that consisted of building small arches from sugar cubes, and shooting a product spotlight video in a cowboy costume. Yee-haw!Sylvie is talking too loud about Montreal and how – much to the surprise of everyone, everywhere (all at once) – she prefers their bagels to New York’s bagels. Links to learn more about Sonia:Sonia’s LinkedInFollow us:twitter.com/wistiaSubscribe:wistia.com/series/talking-too-loudLove what you heard? Leave us a review!We want to hear from you!Write in and let us know what you think about the show, who you’d want us to interview on future episodes, and any feedback you have for our team.
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What this episode covers
When it comes to businesses and brands, marketing strategist Sonia Thompson believes their obligation to customers is threefold: make them feel seen, valued, and understood. Sounds simple, but for many companies, that kind of intentionality is an afterthought. On the latest episode of Talking Too Loud, learn why inclusive marketing matters, how it’s shaping customer-led growth, and what it looks like when it’s actually done right.
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The Many Benefits of Inclusive Marketing with Sonia Thompson
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