The marketing behind Bedros Keuilian’s $15,000 alpha male bootcamp

Episode 10: John Franklin (https://twitter.com/JohnIsBuilding), Mateo Lopez, and Mark Fisher (https://www.youtube.com/@MarkFisherHumanBeing) sit down with the co-founder of Deadboys Fitness, Joshy G ([https://instagram.com/joshyg27?](https://www.instagram.com/joshyg27/)). Show notes: • Tom Brady’s TB12 teams with Brandon Marshall’s House of Athlete (1:17) • CorePower Yoga launches its first strength-based class (25:40) • Gary Gaines is the sixth executive to leave CrossFit HQ in the last year (32:28) • Bedros Keulian’s $15,000 alpha male bootcamp (44:00) • High ticket wellness retreats (1:06:08) Enjoyed the show? •Buy our gym management software: https://UseKilo.com •Subscribe to the podcast: https://anchor.fm/gymworld •Sign up for our newsletter: https://johnisbuilding.beehiiv.com/subscribe