The Marketing Blueprint: Proven Strategies for Success | Part 2 episode artwork

EPISODE · Jun 27, 2024 · 15 MIN

The Marketing Blueprint: Proven Strategies for Success | Part 2

from The CPD Group Podcast

The final episode of the series is here! 🎬 The marketing team carry on their conversation from part 1 and discuss the importance of digital marketing and how to create an effective email strategy.Jess and Jacob talk about personalising emails, using a friendly and approachable tone, and segmenting email lists.They also emphasise the importance of using email automation to nurture leads and stay in touch with customers. The video concludes with a discussion of best practices such as optimising all content for mobile devices and using A/B testing to improve impressions! They also share some exciting news... Be sure to watch the episode to find out 👀

Episode metadata supplied by the publisher feed · Published Jun 27, 2024

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The Marketing Blueprint: Proven Strategies for Success | Part 2

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