The Martin Agency and US Cellular on using tension to get attention

from On Strategy Showcase · host On Strategy Showcase

What are the implications of owning and admitting your category’s achilles heel? US Cellular's CMO, Eric Jagher and The Martin Agency's CBO, Elizabeth Paul share the story behind the latest work from the brand that encourages us to connect to what really matters. Thanks to Jira, the project management platform, for sponsoring this episode. More at jira.com.

Episode metadata supplied by the publisher feed · Published Sep 12, 2024

Embed this episode

Attribution link and audio player

NOW PLAYING

The Martin Agency and US Cellular on using tension to get attention

0:00 41:17

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

No similar podcasts found.

Frequently Asked Questions

How long is this episode of On Strategy Showcase?

This episode is 41 minutes long.

When was this On Strategy Showcase episode published?

This episode was published on September 12, 2024.

Can I download this On Strategy Showcase episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!